NEWS

We share the article on how a recent case demonstrates that not all payment requirements imposed by public entities are lawful. INDECOPI protects citizens from illegal bureaucratic barriers, ensuring that administrative procedures comply with the law and do not create unjustified costs.
Written by: Dánica Barreto
Published by: Marca Sur Magazine

Today, María Inés Herrera participated as a moderator in ASIPI’s International Virtual Seminar: “Digital Counterattack: From Physical Raids to IP Protection Algorithms.”

During the panel, she introduced Diego Cervieri (Cervieri Monsuárez) and Miguel Ángel Puicón (Peruvian Prosecutor’s Office), who shared digital strategies based on data analysis and online monitoring.

We share the article about how the traditional Piuran dish “Sopa de Novios” went from festive tables in Cura Mori, Piura, to being recognized by INDECOPI as a Guaranteed Traditional Specialty.

Written by: Sofia Cabrera
Published by: Marca Sur Magazine

Barlaw tells you…

No more illegal parks 🎮
In Cusco, we intervened in a space displaying Pokémon sculptures, toys, and merchandise without authorization.

Today we introduce you to Renato Paredes, who leads the IP Criminal Litigation Department.
Learn more about his professional journey, his vision within the firm, and the passion that drives his work every day.

We thank Marca Sur for the recent publication of our article in their Issue No. 96.

On this occasion, Medalith Albarracín shares with us an interesting analysis on “Non-Traditional Trademarks in Peru: A Competitive Advantage,” highlighting the evolution and strategic value of these figures within the Peruvian market.

INTA Leadership Meeting 2025 is around the corner! Our partners Adriana Barrera and María Inés Herrera will be in Hollywood, Florida to meet colleagues and clients from November 18–21.

What an enriching experience at the IAM and WTR Live: Latin America IP Summit 2025, held on November 4-5 in São Paulo, Brazil! Adriana Barrera and María Inés Herrera represented BARLAW, Gold Sponsor of this event that brought together leading IP professionals from across the region. On November 5, María Inés Herrera had the honor of moderating one of the Summit’s Masterclasses, where she shared valuable insights and engaged in inspiring discussions with some colleagues.

Nicole De la Torre shares five common myths about intellectual property that we often hear in everyday life. She helps clarify these concepts, offering a more accurate and informed perspective on each.